Kahne and Fans Sign No 9 Country Crock Hood Replica to Help Feed Hungry Families
Released on = May 25, 2007, 8:05 am
Press Release Author = Unilever
Industry = Automotive
Press Release Summary = Race fans at Charlotte’s Speed Street can help a family and donate a meal just by signing the No. 9 Country Crock Dodge hood.
Press Release Body = Charlotte, N.C. - As part of this weekend’s Speed Street events in Charlotte, fans will have the chance to sign a replica of the No. 9 Country Crock Dodge hood at the Unilever display May 24-26 to help feed hungry families.
The signed hood will be auctioned off on eBay and proceeds will be donated to America’s Second Harvest, the nation’s food bank network, to provide meals to hungry families. This effort is part of Shedd’s Spread Country Crock nationwide campaign, Spread the Sharing, which aims to raise one million meals¹ by Thanksgiving 2007 by collecting stories of sharing across the nation at www.spreadthesharing.com. Heading up the Race to Share effort, Kasey Kahne will join fans in signing the No. 9 hood replica by making an appearance at the Speed Street Unilever display on Friday, May 25 from 3:45pm-4:15 pm. Race to Share helps donate food to America’s Second Harvest by collecting canned goods at the races and is part of the Spread the Sharing campaign.
“Its good to know that the on-track efforts of our Ultimate Chargers team can also help people in need,” said Kasey Kahne, driver of the No. 9 Country Crock Dodge. “We want to invite fans to stop by and sign the hood.” Country Crock, the official spread of the Lowe’s Motor Speedway and one of the nine Unilever sponsoring brands backing the Ultimate Chargers, launched the Race to Share program at the Talladega race on April 28, 2007. Affixed on the hood of the No. 9 Dodge was the ‘Please Share’ logo to promote the Spread the Sharing campaign.
People nationwide can participate in the Spread the Sharing campaign just by going to www.spreadthesharing.com. No story is too big or small to share. For every story, Country Crock will donate a meal through America’s Second Harvest. This campaign was kicked off with a one million meal¹ donation in April. For every story told, Country Crock will donate another meal¹ with the hopes of reaching two million meals by Thanksgiving 2007. So far 24,540 meals¹ have been donated. ________________________________________ ¹For every shared story, Country Crock will donate the equivalent amount to secure and distribute one meal (1.28 pounds of food according to the USDA Thrifty Food Plan).
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Country Crock is one of nine Unilever sponsoring brands that back the Ultimate Chargers. Visit www.ultimatechargers.com to access behind-the-scene photos, special offers and great tailgating recipes.
About Unilever Unilever [NYSE: UL, UN], one of the world’s largest consumer products companies, aims to add vitality to life by meeting everyday needs for nutrition, hygiene and personal care. Each day, around the world, consumers make 150 million decisions to purchase Unilever products. The company has a portfolio of brands that make people feel good, look good and get more out of life. In the United States these brands include recognized names such as: Axe, “all,” Ben & Jerry\'s, Bertolli, Breyers, Caress, Country Crock, Degree, Dove personal care products, Hellmann\'s, Lipton, Knorr, Popsicle, Promise, Q-Tips, Skippy, Slim-Fast, Snuggle, Suave and Vaseline. All of the preceding brand names are registered trademarks of the Unilever Group of Companies. Dedicated to serving consumers and the communities where we live, work and play, Unilever in the United States employs more than 15,000 people in 74 office and manufacturing sites in 24 states and Puerto Rico – generating approximately $10 billion in sales in 2004. For more information visit: www.unileverusa.com . About America’s Second Harvest America\'s Second Harvest–The Nation\'s Food Bank Network is the largest charitable domestic hunger-relief organization in the country with a Network of more than 200 Member food banks and food-rescue organizations serving all 50 states, the District of Columbia and Puerto Rico. The America\'s Second Harvest Network secures and distributes more than 2 billion pounds of donated food and grocery products annually; and supports approximately 50,000 local charitable agencies operating more than 94,000 programs including food pantries, soup kitchens, emergency shelters, after-school programs and Kids Cafes. Last year, the America\'s Second Harvest Network provided food assistance to more than 25 million low-income hungry people in the United States, including 9 million children and nearly 3 million seniors. For more on the America\'s Second Harvest Network, please visit www.secondharvest.org .
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